Who says Godzilla is a bad guy? Well, admittedly, it depends on the continuity…the Monsterverse Godzilla of the West is on our side, while the Toho Godzilla of “Minus One” undeniably isn’t. But the IDW Godzilla, star of his own line of comics, is definitely a good egg…and he proved it by helping raise over $40,000 to help comic shops and book stores impacted by January’s LA wildfires.
Godzilla Vs. America: Los Angeles was released by the publisher April 30, with 100% of proceeds from its sale earmarked for the Binc Foundation, a nonprofit organization dedicated to helping bookstore and comic shop employees and owners with unforeseen emergencies. Like a huge out-of-control fire. Or Godzilla.
And yeah, the book is about the king of the monsters stomping Hollywood, but that’s just what happened within the pages. In real life, there were signing events at LA comics shops Collector’s Paradise and Things From Another World At Universal CityWalk (TFAU is not a local shop; it’s owned by Dark Horse and I would know because the original is in Portland). The events took place during Free Comic Book Day and, once again, all proceeds went to Binc.
“Godzilla has always been a symbol of unstoppable force, and today, we’re channeling that energy into something positive. Thanks to the support of our readers and retail partners, IDW is proud to donate $40,000 from the sales of GODZILLA VS. LOS ANGELES to Binc,” said Aub Driver, VP Marketing at IDW Publishing. “This contribution will directly support independent bookstores and comic shops recovering from the devastating fires. These stores are the heart of our LA community, and we’re honored to stand with them in their time of need.”
“It is extraordinary acts like this one from IDW and Toho that change lives,” commented Pamela French, Executive Director of the Binc Foundation. “Thank you for using your Godzilla-sized power for good!”
Godzilla isn’t done yet though. The next issue in the Godzilla Vs America series has him attacking Boston. Look for that one July 30.